Burnt Timber XC, the first stop of the 406XC motocross series located in Winifred, Montana, is back in business after a few years hiatus – and the event organizer wanted to brand the annual event with an official logo to help promote the family-friendly and all-experience levels event. The professional mark would also help identify the weekend event and be used in their plans to increase awareness through the addition of merchandise sales, on-site signage, and other branded promotional items.
Wish Design Co. helped create a logomark that instilled the fast pace of the motocross event and incorporated the dirt and mess that all of the riders have been accustomed to (and thoroughly enjoy) in this race. Different variations (full mud, half mud, or clean) were created to provide flexibility across the branding and in the ordering of merchandise, including shirts, hats, koozies, and more.
